The customer relationship management computer program is developed to sustain customer records at a central place that can be accessed by every employee.
The main aim of this computer application is to maintain the customers or clients’ records at a centralized location wherein, all departments will have access such that its benefits can be leveraged to uphold the interests of customers or clients, a crucial aspect that will benefit the organization. It is mostly useful to servicing departments such as client servicing and sales.
CRM Software (customer relationship management software) is a software system that manages a company’s interactions and relationships with both current and potential customers.
CRM= [Customer Understanding + relationship management]
Benefits of using a CRM system-
Managing your time
Understanding your clients
Improving client relationships
Increasing accountability
Free CRM tools-
HubSpot CRM
Zoho CRM
Capsule CRM
Relation is good with customer from using CRM Software and Increase in gross sale.
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